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Nov 03

Stop Blogging and Start a Business to Make Money Online

By bonusadm

Choose a job you love, and you will never have to work a day in your life.”

This quote credited to the Chinese philosopher, Confucius expressed a very important principle. When we align our passions with money-making potential amazing things can happen.

But you can’t really make money doing something you love; can you? Isn’t work supposed to be work. It doesn’t have to be when you learn how to make money online doing what you love.

You love blogging. Let’s explore how to make it a business.

  • Tips To Make Money Online

Tips To Make Money Online

Make Money from Home - Make Money Online Blogging

Step 1) Blog Your Passion

Never go into blogging simply based on what you think is popular. You’ll burn out fast and have trouble finding topics. It will very quickly become work.

While you should research and talk about what your target audience wants to know, it should always come from a place of joy and love for the topic.

Step 2) Find Your Differentiator

Look for a niche that you love that is also un-derserved. Narrow your target to avoid competing will all of the other sites that, for example, provide generic health advice.

Narrow your focus to connect with a specific audience.

Step 3) Put an SEO Strategy in Place

You can hire a professional to get faster results. But you can start doing some of it on your own. Choose a blogging platform. Make sure it’s fast and mobile friendly. This will strongly impact your SEO.

  • Start learning SEO writing best practices and how to do keyword research.
  • Find out what a meta title and meta description are. And learn how to write them.
  • Begin honing your skills on social media posts that earn clicks.

An SEO professional like LocalWeb Local Seo is a worthy investment once you’re ready to hire one. They can do so much more to increase your visibility in search engines.

Step 4) Build Your Following

Utilize social media to begin developing your following.

Contact micro-influencers who will love your blog and ask them to share your content
with their followers. A micro-influencer is someone who has 1000+ followers but is
not famous.

They’re normally happy to help you get in front of more people if you have something
valuable to offer — great content. Start building up your brand and sharing on social
media sites.

Step 5) Use Ad Space Wisely

Bombarding your page with ads to earn more clicks is a way to lose fans fast. It can also hurt your search engine ranking.

Instead, research the best affiliate marketing programs. Select a few that work well in your niche and then add them.

Make sure the ads don’t affect your load speed as this could really hurt your reputation.

Affiliate programs are a great way to make money online with your blog.

Make Money Online With Blogging

Blogging is a great way to make money online. But it does take some strategy. You now have an action plan to turn your blog into a business.

What tips would you add to help bloggers turn it into a business? Comment below.

Want To Earn Money Online?

Join lot’s of other subscribers: Making money is a hobby that will complement any other
hobbies you have. Stop wishing – Start doing. The goal is living life on your terms.

 Source

https://www.emoneyindeed.com/stop-blogging-start-business-make-money-online/


Nov 02

6 Reasons Why Your Business Needs Online Marketing Strategy

By bonusadm

As we live through the digital age, most of the population in the world uses the internet through some device or the other. As more and more people are getting active on the internet, it becomes a highly potential marketplace where not only the products can be bought or sold, but can also be marketed to the various potential customers, who would be interested to buy the product. To market your product or service effectively it is essential, that you follow a proper strategy. When companies plan an online marketing strategy it often occurs in two stages. The first stage is during which a digital plan is created which maps out the various goals and strategies you need to achieve and implement. The second plan is when digital media is inserted into the marketing strategy. If you do not have a proper strategy given below are few of the various problems you might encounter.

1. Lack of Direction

Companies without an online or digital marketing strategy are unable to identify or highlight clearly their strategic goals. It is important for companies to know their strategic goals to gain new customers and maintain the existing ones. Without goals your company is totally directionless and all you marketing strategies will be put to waste.

2. You Will Be Unaware Of Your Online Market Share

If you do not have an online marketing strategy, it is highly likely that you will be unaware of the potential it has. To know your own standing and identify your online customers you have to follow an online marketing strategy. Knowing your online market share is a good indicator of how your marketing techniques are performing in the market.

3. Competitors gain market share

Digital market is the latest of all marketing techniques and it is a must for all businesses to opt for it. If you do not market your products or services online, it is highly likely that your competitors will gain an upper hand and also gain more market share and attracting new customers through online marketing.

4. Customers Will Be Less Familiar With You

As most people prefer to use the internet for information on new products and services, it is highly essential that you opt for an online marketing plan. Without it your company and your products or services will not be properly exposed to your potential customers and they would be less familiar with you. Depending on the Google analytics might show the huge number of website traffic, but to determine the true worth of your online marketing plan, you might need to check the number of customers to your website. Hiring a social media agency will help you a lot in getting those much needed customers by spreading word out.

5. Wastage Of Money And Time

Duplication of similar tasks for the same companies is an utter waste of time and even if you have sufficient resource, doing the same things aimlessly and without a strategy will yield no results. A lot of times larger companies hire more than one marketing agency to do the same task over and over again because they have not evaluated their goals or devised proper a strategy to achieve them. Duplication of data on the internet not only wastes money and time but also lowers the quality of information on the internet.

6. Optimizing Strategy

If your company has a website, you will have access to various analytics that show the performance of your marketing strategies. But if you’re working without a strategy it is many senior managers will not have the directions to review the various analytics. A strategy allows you to help get the basics right and then lets you go ahead in a planned manner so you can make use of the various analytical tools that the internet provides you with. Hence optimization is important.

It is shocking to see that so many companies are totally unaware of how an important online marketing strategy is important to increase the reach of their products and services. You can also hire financial marketing agencies to know more about the importance of marketing strategies and more about online marketing.

Source

http://www.tgdaily.com/business/6-reasons-why-your-business-needs-onlinemarketing-strategy


buyer personas
Oct 22

How To Build Buyer Personas For Online Marketing

By bonusadm

How to Create Buyer Personas for Your Business

If you aren’t considering buyer personas in your landing pages, you could be missing a significant opportunity for customer engagement. A buyer persona is a fictional representation of the qualities of your ideal clients.

This definition includes basic information like demographics and job title, but it goes deeper than a simple customer profile by including wants, needs and business goals. Buyer personas paint a more complete portrait of ideal clients.

However, it’s easier to recognize the importance of buyer personas than it is to actually put them into practice.

Quality buyer personas can guide your content marketing efforts in the right direction. But too generic personas can result in lackluster content that doesn’t give website visitors a compelling reason to convert.

Here are some tips for maximizing the effectiveness of your buyer personas:

1. Account for the Changing Customer Journey

Many companies target multiple customer segments, which makes it more difficult to effectively engage with each group. To make things even more challenging, many business-to-business firms are discovering the sales journey is no longer linear, according to CMSWire.

Content marketing used to be primarily inward focused, centering on internal bench marking metrics. However, now content needs to take a more outward approach to be more aligned with the customer journey.

One of the first steps to defining authentic, accurate buyer personas is to carefully map a typical customer journey at your company. This may vary slightly for every segment you cater to, but it’s important to understand these distinctions to capture the right kind of leads.

This helps you pin down what kinds of information potential clients look for during each stage of the sales process.

2. Use Human Emotions

One of the biggest reasons buyer personas and content marketing in general can be weak is because they don’t include enough human emotion to be captivating.

Potential customers want to make a meaningful connection to your brand. If content is written with keywords in mind rather than the customer experience, it will most likely fail.

While B2B firms may think they are exempt from emotional brand storytelling, this form of content is more compelling than blog posts full of industry jargon. It really comes down to knowing what your ideal clients want.

3. Be flexible

The customer journey has evolved a great deal in a short amount of time, and it’s likely to continue to do so.

After establishing the criteria for your buyer personas, you need to regularly reassess the specifics to make sure they are still relevant and in line with your current target audience. This particularly true for new businesses, Shopify suggested.

4. Consider all the applicable information

A great deal of consideration and detail should go into buyer personas. Beyond job title, you need to determine the age, gender, location, education level, relationship status and personal interests of the persona.

One of the best ways to uncover this data is by surveying current clients. While this can help you identify similarities among your target audience, it also allows you to uncover their motivations for buying your product and concerns they may have had before making the decision.

This helps you expand on marketing successes in your future efforts.

If you are just starting your business, researching competitors’ customers is one way to create effective buyer personas of your own. Competing companies’ blogs and social media profiles can be a great source of information.

After thoroughly researching these various aspects of your target audience, you need to tie it all together to form one unified picture.

Are there any other characteristics that are important to define accurate buyer personas? 

Source

https://landerapp.com/blog/how-to-create-buyer-personas-for-your-business/


Finally, Strategies For Your Online Marketing Solution that Work

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Finally, Strategies For Your Online Markeing Solution that Work

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